Mom marketing is quickly becoming one of the most popular types of product marketing around. I am pretty sure we have blogging to thank for the vast numbers of companies that are targeting moms in their advertising. This is partly because moms, as always, have generally influenced purchasing decisions for their whole family, but also in major part to the “word of mouth” created by bloggers reviewing products.
You don’t have to be a blogger, however, to benefit from this. Not only are free paid survey companies (see our how-to series to learn how to participate: Free Paid Survey guide) offering more and higher paying surveys to moms, mom bloggers the web over are holding giveaways that are often as easy to enter as leaving a comment on a post.
If you are mom, don’t miss out on these opportunities to get paid for your valuable opinion or to just win free stuff by being in the right place at the right time. Not only do we all love free stuff, most of us are being hit hard by rising prices on gas and groceries. Every little bit helps!
About Kim
Maria,
We are truly honored to have you visit us and leave a comment!
The irony is that we’ve always had the power, but no one recognized it!
Love this post. It reminds me of how far we’ve come as mothers to a point where our opinions and spending counts. Having been the first person to quanitify the annual spending of US Mothers in my first book, “Marketing to Moms”, there was a day a decade ago when I couldn’t even get a company to listen to me about marketing to moms. Ninety percent of my time was spent trying to convince CMO’s that moms were a worthy consumer market. We’ve come a long, long way.